February 22, 2012
SPY + Jeremy McGrath + Keep A Breast
On September 10, 2011, 7x AMA
Supercross Champion Jeremy McGrath’s wife Kim was diagnosed with breast cancer.
Jeremy explains his experience dealing with the disease as a husband and father
and how the Keep A Breast Foundation creates awareness about the disease and
empowers people to get checked out.
Keep A Breast
Foundation VP of Marketing Kimmy McAtee discusses the importance of the
foundation and its mission to help eradicate breast cancer by exposing young
people to methods of prevention, early detection and support through events,
educational programs and fundraising efforts.
Help support the
KAB Foundation by purchasing a pair of the SPY + Keep A Breast Whip MX goggles.
$3 from each goggle go to help fund Keep A Breast programs. Grab one or two
while you can! For more information visit keep-a-breast.org.
For
your closest Spy Optic retailer click here
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February 22, 2012
Bob Soven is on SPY
Bob Soven can’t help but stand out from the crowd. With a personality
that's as untamed as his orange locks, Bob is equally adept at pulling pranks
as he is innovating tricks—most notably the Trifecta and Billion Dollar Baby.
But he's not just
another high flippin' wakeboarder. Bob will soon be as visible as Snooki and
16-year-old baby mammas, when his own MTV show Wake Brothers begins airing this
June. The reality series will focus on the Soven brother’s "sibling rivalry
on steroids," as Bob tries to eclipse big bro and professional wakeboarder
Phil Soven in and around the lagoon.
Bob was added to
the SPY team in 2012, and the SoCal based sunglass and goggle brand is as
thrilled to have him on board as he is to be sporting their high quality
shades. "Spy is the shit,” says Bob Soven. “I’m super pumped to be a part
of the vision that is Spy. … Wait, can I say shit?"
For your closest Spy Optic retailer click here
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February 22, 2012
Alana dropped in at the Australian Open
Was great to see Alana down at Manly for the Australian Open of Surfing...
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February 22, 2012
Jared Mell is on SPY
Jared Mell is a surfer's
surfer. His approach to riding logs can be best described as modern classic—or
Surf-a-Billy as he call it. He's most known for his nimble, cat-like footwork
on the front of a 10' surfboard, but don't overlook his ability to surf just
about any kind of wave craft—or couch. His love for traditional surfboards, old
vinyl records, vintage cameras and natural herbs keep him rolling from
continent to continent in search of his next ride. We love Jared Mell, and
Jared Mell is now on SPY.
For your closest Spy Optic retailer click here
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February 22, 2012
DCP's Japanese Adventure
DCP Heads to Japan to shred Niseko and tour with the Powder Company Guides. He hits super steep terrain and deep pow!
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February 10, 2012
Steering The HELM With Ken Block
Ken Block's swagger and balls out driving style helped shape the all new Helm. Ken asked for a vintage sunglasses design with aggressive lines. With his help, we delivered. The Ken Block Helm features his new signature livery and interchangeable temples for a fully customizable look.
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February 10, 2012
Alex Grat at Surfer Magazine
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February 01, 2012
Spy Presents: The John John Signature Kubrik
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January 30, 2012
Alana "My Bikini" Rip Curl Video!!
Check out Alana in the new Rip Curl "My Bikini" video - Float Away with Alana, Bethany, Tyler and Pauline.
For your closest Spy Optic retailer click here
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January 30, 2012
Alana Go-Pro
A Short follow-cam of Alana Blanchard airing in Hawaii. Yep, looks good doesn't it...
For your closest Spy Optic retailer click here
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January 30, 2012
Spy @ Winter X 2012
Louie Vito's almost up in the Winter X 2012 Superpipe Final. If you're not in Aspen you can watch the webcast over at ESPN here
Good Luck Louie!!
Check out what else we've been up to over there...
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January 27, 2012
Alex Gray Is On SPY
SPY Optic™ announced a
multi-year sponsorship deal with professional surfer, 2011 Surfer Poll “Best
Barrel” winner and all-around hell man Alex Gray. This past year was a
particularly “big” one for Alex, nabbing some of the heaviest waves during
Tavarua and Teahupoo’s historic “Code Red” swells, earning him the coveted
“Best Barrel” honor and a nomination for Billabong’s XXL award. More recently
Gray was part of the paddle crew that took on massive Jaws—a remote wave on
Maui with so much size and velocity that most surfers only tow into it. Despite
a thirst and aptitude for treacherous surf, the 25-year-old also holds his own
when it comes to laying it on rail or punting airs.
“SPY is a fun brand that
has deep roots in surfing and makes great product,” says Gray. “The president
and CEO of the company is a fellow South Bay native which is rad. I’m stoked to
be on board with such a solid team, and I’m looking forward to pulling some
ladies in my new SPY glasses!”
For your closest Spy Optic retailer click here
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January 27, 2012
DA HUI SHOOT-OUT!
Check out John John in this epic final edit from DA HUI SHOOT-OUT!
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January 05, 2012
John John Florence’s Part From ‘Surprise Excitement Party’
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January 03, 2012
Double John, Triple Crown
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